Category
Videography
Client/Brand
Molli | Orlo | Smith St Bistrot | Ace Chef Apparels
Year
Project Length
One‑off shoots - October, 2024
Role
Director, Cinematographer, Editor
Tools
Adobe Premiere Pro, Canva
Gear
Sony A6700, SONY FF 28-70 F3.5-5.6, audio recording, extra lighting.
Overview
- Produced a serie of short‑form brand films for Melbourne venues. Two interview‑style reels (Molli + Orlo), one behind‑the‑scenes staff feature (Smith Bistro), all brands featuring Ace Chef Apparels uniform’s sponsor.
My Role & Process
Role: Creative Director, DOP, Editor
Process:
- Concept:
- Shot lists & storyboards tailored to each brand’s look & feel
- Interview questions for founders
- Mood‑board for lifestyle shoots.
- Production:
- On‑location interviews
- Cinematic B‑roll of service, spaces, people.
- Lighting setups for mood (LED panels + natural light).
- Post:
- Edited 15–30s vertical reels (Premiere Pro)
- Branded titles & color‑grade
- Final assets in Canva.
Technical Highlights
- Formats: 9:16 vertical, H.264, 1080×1920 px
- Length: 15 – 30 sec each
- Delivery: mp4, social‑ready exports.
Deliverables
Interview short-films
Behind-the-scenes Films
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